Is AI the Right Tool to Expand your
ID Toolbox?
You probably use AI to generate scripts, do research, draft questions and make videos. You know how powerful it is - and you are comfortable on your own taking advantage of these tools.

We specialize in ways to take those same tools, and more precisely customize them to bring greater user engagement and depth to your learning experience development. Check out our vision and examples below.
ID & AI - A Powerful Combination
If you believe that good Instructional Design is about immersing the learner in authentic problem-solving experiences that reflect real-world complexity and challenges. And if you believe the key to that is creating environments where learners can experiment, make mistakes, receive feedback, and develop practical understanding through hands-on experience - then today’s AI - and the solutions we’re developing at IMS - are for you.
Schedule a Demonstration
AI-Based Tools & Solutions
'Real' in the Ways that Count
AI-Generated
Instructors
AI-Generated Instructors deliver all the things you would expect - but even better: Voice and mannerisms that track a life-like human. Ability to clone your company’s favorite instructors. They can be anywhere at any time, and deliver as intimate an instructor led training as your human instructor. Of course at a fraction of the cost, and none of the logistics. But there’s no live interaction you say? Click to learn more.
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'Real Time' Learner Feedback
AI-Powered
Tutors
One of things we find restricting in typical eLearning scenarios is that you have to provide answer choices. So you are leading the learner and not really knowing what their true response would be. In this AI example, we train OpenAI to act as a live ‘tutor’ to evaluate the learner’s freeform response in real time, score it according to key criteria, and provide suggestions to the learner on how to improve their answer.
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A Powerful Learning Resource
AI-'Ask
the Expert'
Voice activated AI is a virtual revolution in access to instant product or service education. Your employees, sales teams and customers can get instant ‘one touch’ voice activated answers to product questions. This could be a quick lesson in features, benefits, special offers, pricing, you name it. Think sales teams on the road, employees prepping for a meeting, or customers at the critical point of purchase in a retail store or restaurant.
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Meet Your Learner's Where They Are
AI-Generated
Podcasts
Much has been said about the importance of meeting learners where they are. No tool embraces this view more powerfully than AI’s ability to turn a standard course script into a fast moving, humorous and always to-the-point podcast. With a little editing, you can brand it, name it, and create the hosts to fit your industry. This course alternative truly meets your learners where they are.
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Put Entertainment to the Test
AI-Enhanced Learning Games
When your learning objectives seek to teach a specific behavior, learning games often provide a great opportunity. All the key elements for learning are present with the and added bonus of making the experience fun and motivating. Use AI to add even more customized engagement and opportunity to practice the desired behavior change.
Learn More
'Real' in the Ways that Count
AI-Generated
Instructors
AI-Generated Instructors deliver all the things you would expect - but even better: Voice and mannerisms that track a life-like human. Ability to clone your company’s favorite instructors. They can be anywhere at any time, and deliver as intimate an instructor led training as your human instructor. Of course at a fraction of the cost, and none of the logistics. But there’s no live interaction you say? Click to learn more.
Learn More
'Real Time' Learner Feedback
AI-Powered
Tutors
One of things we find restricting in typical eLearning scenarios is that you have to provide answer choices. So you are leading the learner and not really knowing what their true response would be. In this AI example, we train OpenAI to act as a live ‘tutor’ to evaluate the learner’s freeform response in real time, score it according to key criteria, and provide suggestions to the learner on how to improve their answer.
Learn More
A Powerful Learning Resource
AI-'Ask
the Expert'
Voice activated AI is a virtual revolution in access to instant product or service education. Your employees, sales teams and customers can get instant ‘one touch’ voice activated answers to product questions. This could be a quick lesson in features, benefits, special offers, pricing, you name it. Think sales teams on the road, employees prepping for a meeting, or customers at the critical point of purchase in a retail store or restaurant.
Learn More
Meet Your Learner's Where They Are
AI-Generated
Podcasts
Much has been said about the importance of meeting learners where they are. No tool embraces this view more powerfully than AI’s ability to turn a standard course script into a fast moving, humorous and always to-the-point podcast. With a little editing, you can brand it, name it, and create the hosts to fit your industry. This course alternative truly meets your learners where they are.
Learn More
Put Entertainment to the Test
AI-Enhanced Learning Games
When your learning objectives seek to teach a specific behavior, learning games often provide a great opportunity. All the key elements for learning are present with the and added bonus of making the experience fun and motivating. Use AI to add even more customized engagement and opportunity to practice the desired behavior change.
Learn More
AI-ID Integration Tips
ADDIE Framework Example
Analysis
The Analysis phase of ADDIE involves gathering data about performance gaps, learner characteristics, organizational needs, and identifying the core problem that training needs to solve. AI’s role here is likely limited, but may be helpful in analyzing performance data and identifying skills gaps.
Design
The Design phase of ADDIE focuses on learning objectives, Action Mapping, developing an effective content structure, and assessment strategies based on the Analysis findings.AI can assist by generating learning objectives aligned with identified needs, suggesting optimal content structures, developing course scripts, and creating personalized learning paths based on learner personas. During Design, you may also to add useful AI-enhanced features such as podcasts, ‘tutors’, and ‘Ask the Expert’ resources.
Development
The Development phase creates actual learning content, media, and assessments based on the design specifications. AI can accelerate development by generating first drafts of content, creating multimedia elements, and developing assessment items. In particular, this is where platforms like OpenAI can be leveraged and integrated into course builders like Articulate Storyline to create real time responses to learner questions, suggestions for learner improvement, alternative learning paths based on learner progress and so much more. AI also offers opportunities to create more engaging learning games with meaningful cognitive and behavioral impact, as well as ‘tutors’ to provide real time feedback and suggestions.
Implementation
The Implementation phase involves launching the training program, supporting learners and instructors, and monitoring the rollout process. AI can enhance implementation by personalizing content delivery based on learner progress; providing intelligent tutoring and real-time support; adapting content difficulty dynamically; and monitoring learner engagement and suggesting interventions.
Evaluation
The Evaluation phase measures training effectiveness through both formative feedback during delivery and summative assessment of final outcomes and business impact. AI can enhance evaluation by analyzing learner performance data to measure effectiveness; generating detailed analytics reports on completion rates, engagement, and outcomes; predicting long-term knowledge retention; and recommending improvements for future iterations.
Analysis
The Analysis phase of ADDIE involves gathering data about performance gaps, learner characteristics, organizational needs, and identifying the core problem that training needs to solve. AI’s role here is likely limited, but may be helpful in analyzing performance data and identifying skills gaps.
Design
The Design phase of ADDIE focuses on learning objectives, Action Mapping, developing an effective content structure, and assessment strategies based on the Analysis findings.AI can assist by generating learning objectives aligned with identified needs, suggesting optimal content structures, developing course scripts, and creating personalized learning paths based on learner personas. During Design, you may also to add useful AI-enhanced features such as podcasts, ‘tutors’, and ‘Ask the Expert’ resources.
Development
The Development phase creates actual learning content, media, and assessments based on the design specifications. AI can accelerate development by generating first drafts of content, creating multimedia elements, and developing assessment items. In particular, this is where platforms like OpenAI can be leveraged and integrated into course builders like Articulate Storyline to create real time responses to learner questions, suggestions for learner improvement, alternative learning paths based on learner progress and so much more. AI also offers opportunities to create more engaging learning games with meaningful cognitive and behavioral impact, as well as ‘tutors’ to provide real time feedback and suggestions.
Implementation
The Implementation phase involves launching the training program, supporting learners and instructors, and monitoring the rollout process. AI can enhance implementation by personalizing content delivery based on learner progress; providing intelligent tutoring and real-time support; adapting content difficulty dynamically; and monitoring learner engagement and suggesting interventions.
Evaluation
The Evaluation phase measures training effectiveness through both formative feedback during delivery and summative assessment of final outcomes and business impact. AI can enhance evaluation by analyzing learner performance data to measure effectiveness; generating detailed analytics reports on completion rates, engagement, and outcomes; predicting long-term knowledge retention; and recommending improvements for future iterations.
Schedule a Demonstration
Please reach out with any questions or to schedule a time to see a more detailed demonstration or explanation about how to create or integrate an AI-enhancement to your existing or planned experiences. Feel free to schedule directly using our online calendar or simply submit our form and we will contact you directly.
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